| Sinopse: |
If you are considering exporting, distributing your products in foreign countries, or setting up foreign manufacturing operations, then you undoubtedly have many questions and concerns. It is the unknowns that make engaging in international business seem complex and risky. In preparing this book, Deloitte & Touche has drawn on its experience to answer your initial questions and help you understand how to compete successfully in the global market. The publication discusses essential elements of evaluating prospective markets, promoting your product abroad, conducting and financing sales, expanding operations, and so forth. Most importantly, it points you to sources of additional information on essential aspects of international business. |